Rory Diamond

Rory Diamond, Chief Executive Officer K9s For Warriors

Rory Diamond

Chief Executive Officer

As CEO of K9s For Warriors, Rory is responsible for the executive management and strategic vision of the organization. Under his leadership, K9s For Warriors has grown to be the nation’s largest provider of Service Dogs for disabled American veterans and the largest Service Dog agency in the world using primarily rescue dogs.  Prior to leading K9s For Warriors, Rory was a litigator at two international law firms. He also served as a federal prosecutor for the U.S. Department of Justice specializing in public corruption and financial fraud prosecutions. Before earning his law degree, Rory served as Briefing Director for California Governor Arnold Schwarzenegger and as a Deputy Associate Director at the White House for President George W. Bush. He was working in the White House on 9/11 and, ultimately, served as part of the startup staff for the U.S. Office of Homeland Security.

Rory is a national advocate for American veterans, focusing primarily on combat-related PTSD, Traumatic Brain Injuries, veteran suicide, and veteran homelessness. In 2015, he partnered with Florida Rep. Ron DeSantis (R-FL-6) to author and introduce the Puppies Assisting Wounded Service Members (PAWS) Act. Passage would require the U.S. Department of Veterans Affairs to provide a Service Dog to qualifying military veterans with severe PTSD. In 2016, Rory helped found the Association of Service Dog Providers for Military Veterans (ASDPMV) endeavoring to outlaw “fake” Service Dogs and raise Service Dog standards. In 2017, Rory conceived of and helped found “Service Dog Pass,” the nation’s first nationally recognized credential for legitimate Service Dogs.

Locally, Rory has served on the Neptune Beach City Council, where he focused on property rights and passed local legislation to end the use of “fake” Service Dogs, which now serves as a national model. In 2019, Rory was elected to the Jacksonville City Council representing the Jacksonville Beaches. As a city councilmember, he founded the nation’s first community-based veteran suicide prevention initiative called The Fire Watch. 

Rory earned his Juris Doctorate from the University of San Diego School of Law, graduating Cum Laude, and completed his B.A. in Political Science from the University of Michigan, Ann Arbor. He enjoys spending time with his family, and can often be seen running on the beach with his rescue dog, George, who is the Chief K9 Officer at K9s For Warriors.


  • Leadership Jacksonville (2014 (the best class))
  • Leadership Florida (2015)
  • Presidential Leadership Scholars (2017)
  • Jacksonville Business Journal “40 Under 40” (2017)
  • Pet Age “40 Under 40” (2017)
  • Jacksonville Business Journal “Ultimate CEO” (2018)
  • National Association of Veterans and Families, “Champion for Veterans” Award (2018)
  • Maverick Pack “Future40” (2019)